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  • Nov 17, 2011 Press Release
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    Innovation and Reliability

    In an interview with the major German daily newspaper Die Welt, Germany Trade & Invest Chairman/CEO Jürgen Friedrich discussed the importance of “Made in Germany” as a brand in times of trade conflicts.


    Welt: What’s the secret that allowed “Made in Germany” to become such a success?
    Jürgen Friedrich: The “Made in Germany” label was actually introduced by the British government in the late nineteenth century to dissuade consumers from buying cheap German imports. The label stuck, but the idea that...

    Invest Press 12
  • Nov 11, 2011
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    Profile

    Our Vision
    GTAI is the central point of contact for German foreign trade. We see ourselves as facilitators who support German companies in their international business activities and foreign companies looking to locate to Germany.
    With our recognized service profile we want to permanently establish ourselves as a brand and competent partner and promote Germany's image as a business location through targeted marketing activities.

    Our Mission
    As the economic development agency of the Federal...

  • Nov 11, 2011
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    Schleswig-Holstein

    Located at the crossroads between Scandinavia, Northern Europe, and the North and Baltic seas, Schleswig-Holstein (SH) cannot help but be closely tied – culturally and economically – to the sea.

    Invest Business Location Germany
  • Nov 11, 2011
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    Saarland

    The last 200 years have seen frequent change in Saarland. But change has bred adaptability and familiarity, and the region’s ties with France and Luxembourg have given it special advantages: long-established cultural and linguistic bridges as well as thriving trade and business relations with its neighbors.

    Invest Business Location Germany
  • Nov 11, 2011
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    Rheinland-Pfalz

    Thanks to its central location in the heart of Europe and the proximity of the neighboring countries France, Luxembourg and Belgium, Rheinland-Pfalz has become established as an internationally successful, future-oriented business location.

    Invest Business Location Germany
  • Nov 11, 2011
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    North Rhine-Westphalia

    North Rhine-Westphalia (NRW) is the most populous and the most densely populated state in Germany. With its 17.9 million inhabitants, there are more people living here than in the neighboring Netherlands.

    Invest Business Location Germany
  • Nov 11, 2011
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    Thuringia

    Thuringia lies at the heart of Germany and Europe. Its cultural fame derives from the Weimar poets, Goethe and Schiller, but its craftsmanship is equally valued and far-reaching.

    Invest Business Location Germany
  • Nov 11, 2011
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    Saxony-Anhalt

    Saxony-Anhalt has a population of around 2.3 million inhabitants and covers a land surface area of more than 20,000 square kilometers. Alongside the federal state capital of Magdeburg, the cities of Halle/Saale and Dessau-Roßlau make up further important industrial focal points.

    Invest Business Location Germany
  • Nov 11, 2011
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    Niedersachsen

    Niedersachsen is Germany’s second-largest state, stretching from the Harz Mountains in the east to the North Sea in the west.

    Invest Business Location Germany
  • Nov 11, 2011
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    Hessen

    Investors are convinced: 95 percent of foreign companies would again opt for Hessen. The economic region in the heart of Germany intersects with Europe's major transport routes and provides international investors with ideal conditions for sustainable growth.

    Invest Business Location Germany
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