Your company is already operating in Germany and you would now like to export worldwide?

Go to Trade
Skyline cityscape of Frankfurt, Germany during sunny day. Frankfurt Main in a financial capital of Europe Skyline cityscape of Frankfurt, Germany during sunny day. Frankfurt Main in a financial capital of Europe. | © Nikolay N. Antonov - stock.adobe.com

Investment Environment

The German Market - Europe’s Economic Hub

Germany is Europe's best performing economy. Small and medium-sized enterprises (SMEs) drive the market and promote dynamic trade relationships within Europe and beyond – offering plenty of business opportunities.

Germany's business friendly economic policies support a broad and competitive industry landscape  with a strong focus on innovative future technologies. Many SMEs tap into this potential to become leaders in their respective markets. German products are worldwide export hits – across industries both large and small. A number of recent studies rank Germany as the top investment location in Europe. Enjoying relative economic stability, Germany is also the largest domestic market within Europe – creating a large and stable customer base for investors. Germany's integration into the world economy also allows companies to gain and share knowledge, products and employees within a global network.

Content of this page

Biggest Market at the Heart of Europe

Germany is the largest market in Europe. It constitutes 25 percent of Europe's GDP (EU-27) and is home to 19 percent of the total European Union (EU) population.

The German economy is both highly industrialized and diversified – with equal focus placed on services and production.

Key Driver: The Manufacturing Industry

Germany accounts for almost 10 percent of Europe's manufacturing companies. They generate 29 percent of the EU's gross value added in the manufacturing sector alone. In fact, they represent more than one fifth of all of Germany's value added – one of the highest shares in Europe. Increasingly more international companies are placing their faith in Germany as an essential location for production sites. In doing so, they benefit from the country's excellent business framework and superior productivity rates.

Economic Backbone: Small and Medium-Sized Enterprises

Exports are driven by Germany’s backbone of highly innovative SMEs. They constitute more than 99.2 percent of all companies and employ 54 percent of all employees in Germany. Many of these SMEs are world market leaders in their respective niche segments. Together with internationally leading companies - such as Bayer, BASF, Daimler, Volkswagen, and Siemens to name but a few - they make up Germany’s manufacturing industrial base.

Company Structure in Germany (2022)
 TotalSMEsSME-Share
Number of Companies *3.44  m3.41 m

99.2%

Turnover of Companies *EUR 9,775  bnEUR 2,664  bn

27.3%

Employed *35.65 m19.12  m

53.6 %

Net Value-Added **  

55.7 %

Source: Ifm Bonn 2024

All figures relate to the private sector (commercial business economy and the liberal professions without public sector, NACE Rev. 2 Codes A-N,P-S). Exceptions are marked.
* Figures provided by the business register (NACE Rev. 2 Codes B-N,P-S). Differentiation of SMEs by number of employees and turnover
** Estimates by the IfM Bonn. Basic data: turnover tax statistics (VAT). Differentiation of SMEs by turnover 

Add to dossier
go to top

All rights reserved. Any reproduction in whole or part only with express written permission. All efforts are made to ensure integrity of the content, however we are not liable for any mistakes that may occur.

© 2025 Germany Trade & Invest

Promoted by Federal Ministry for Economic Affairs and Climate Action in accordance with a German Parliament resolution.

Feedback
Log in

Please log in on this page with your log-in details.

Forgot your password?