Markets Germany 3/24 - From Not Now To No-Brainer

Cover Markets Germany 2/24 | © GTAI/KammanRossi

“Strong economic infrastructure, high-Quality R&D, skilled workforce, government support and funding, industry collaboration…” Those are the first five answers you get when you ask a leading generative artificial intelligence chatbot: “What are the advantages of Germany as an AI Business location?”

Far be it from me to disagree. We featured the topic of AI in an issue of Markets Germany not so long ago, but the sector is developing so fast and so furiously that we think it merits another in-depth look. Industry giants like Amazon and Microsoft are making massive investments in AI infrastructure in Germany. But smaller, innovative international companies like the US-Polish firm Digica are also expanding into and within Germany, as we explore in our main feature.

The rise of AI in Europe’s largest market will have  multiple and far-reaching implications and create a whole spectrum of opportunities. New data Centers are being built in many corners of Germany, not just the traditional data hub of Frankfurt. They will require enormous amounts of sustainable electricity to run and generate a lot of waste heat, which will need to be put to good use. One potential solution
is to feed it into district heating networks, another topic we cover in this issue.

International cooperation will be key to Mastering this fast-developing situation. Germany has more direct neighbors than any other EU country, with businesses that are looking to their nearest trading partner for future solutions and R&D collaborations — so this edition also examines the unique strengths of Germany’s many border regions. We hope it makes for a good read!